Adidas Originals × Pokémon — 30-Year Collab Coming Soon

Pokémon turns 30 in 2026. To celebrate, the franchise is launching a celebratory collaboration with Adidas Originals. The collaboration will be a multi-piece collection featuring sneakers, apparel, and accessories—designed for both adults and kids.

What do we already know?

• Multi-piece collection : sneakers, clothing and accessories

• Silhouettes circulating internally include Samba and Superstar

• Expected release : second half of 2026, in line with the 30th anniversary

• Design direction : not a simple rehash of previous 8-bit drops, but clear nostalgic nods to the first Pokémon generation

• Chances for specials : think of limited packaging, in-store activations and exclusive variants

Why this collab matters

This collaboration touches on multiple collecting threads simultaneously: sportswear culture, sneakers, gaming nostalgia, and brand heritage. For both wearers and collectors, this type of collaboration can quickly gain value, especially when quantities are limited or when there's a "first-wave" release with special box or details.

Are you in the Pokémon mood yet? Check out all the Pokémon sets and products in our shop here:
→ All Pokémon Items

Strategy for those who don't want to miss anything

• Follow : Official Adidas and Pokémon channels for the first official preview

• Pre-selection : are you going for a pair to wear or to keep?

• Prepare your budget : anniversary collaborations often sell out quickly

• Thinking broader : not just sneakers – clothing and accessories can prove just as collectible

If you want to protect existing cards before the hype breaks out, you can use our protective materials for Pokémon cards :
→ All Accessories

In the broader trend

Adidas continues its trend of connecting pop culture and heritage franchises with timeless silhouettes. For Pokémon, it's a way to transform nostalgia into tangible lifestyle value—not just in display cases or on screens, but right there on the street.